Marketing for geeks

Ca fait plusieurs fois que j'ai un truc à poster... et au moment de choisir la catégorie, je me rends compte que je n'ai pas de catégorie "marketing". Le pire, c'est que dans plus de la moitié des cas je n'ai rien posté du tout... :.


Cette fois ci, c'est décidé, je crée la catégorie! :)


Surtout que, grâce à Simon Willison, je suis tombé sur cet article de Eric W. Sink. intitulé Choose your competition et vraiment trop intéressant pour que je ne puisse ne pas le mentionner! :P


Petit extrait pour vous mettre l'eau à la bouche:

The big problem with avoiding competition is that you are also avoiding customers. The existence of a competitor indicates the existence of paying customers. If you can't find anyone who is making money with your idea, you really need to wonder if there is any money to be made there at all.


[...]


The big problem with avoiding competition is that you are also avoiding customers. The existence of a competitor indicates the existence of paying customers. If you can't find anyone who is making money with your idea, you really need to wonder if there is any money to be made there at all. :)

Style Sheet Switching

A list apart

Photophones & Copyright

Seems like a pattern begginning to emerge... :>>

Picturephoning.com:

Samsung bans camera phones in workplace

This is wild. Samsung Electronics, the world's leading maker of high-end camera phones said it would block employees and visitors from bringing their camera phones into their factories. The ban will be effective from July 14, according to Saturday Nation on the Web and The Korea Herald (a valid link courtesy of Mike Masnick from Techdirt Wireless)

"The company seems to have no other choice. The fast penetration of high-powered camera phones is now fueling worries over leakage of corporate information and industrial know-how".

Joi Ito:

Camera phone book theft banned in Japanese bookstores

People are using digital cameras and camera phones in Japan to photograph pages of magazines and books instead of buying them.

IOL: Starting on Tuesday, bookstores across the nation will put up posters urging magazine readers to "refrain from recording information with camera-mounted cellphones and other devices".

b2evolution 0.8.2 sneak preview :)

b2evolution version 0.8.2 is on its way...


You can get a sneak preview here: http://b2evolution.net/demo/


There are 42 enhancements over the last public release. Can you find them all ?


PS: this is Release Candidate 1, so expect one or two little bugs... but they should be even harder to find than the last 2 enhancements... at least I hope so :P


Update: some kid must have found it funny to change the password for the demouser allowing you to access the backoffice... Bleh! :-/ It's back now... with a lock so it doesn't get changed again... This is sooo lame...